Lowe's Simple As A Swipe | 2017, Social Media

These are Lowe's DIY videos for Pinterest's Cinematic Pin platform. The videos are adaptive in speed and direction per the user's scroll.

Full stop-motion video on the left. Screen capture of in-situ display on the right.

Lowe's | "Simple As A Swipe: Vinyl Luminary"

Lowe's | "Simple As A Swipe: Greenery Tree"

Lowe's | "Simple As A Swipe: Wooden Candle Holder"